Bachelor of Arts in Visual Communication
GITAM's BA in Visual Communication is a dynamic programme designed to equip students with the skills and knowledge to excel in the ever-evolving world of media. Immerse yourself in the exciting realm of film, television, radio, digital platforms, journalism, advertising, public relations, and emerging media technologies.
Our Hyderabad campus offers a unique learning environment where you'll master the art of communicating effectively to diverse audiences through print, television, visual media, and digital channels. Develop strong communication, ICT, and professional skills while exploring the creative potential of digital media.
Beyond technical expertise, we foster a culture of research, innovation, and entrepreneurship. Our programme encourages you to think critically, solve problems creatively, and contribute to the industry with fresh perspectives.
Eligibility
Admission to the programme requires a bachelor’s degree with a minimum of 60% aggregate marks and a qualifying score in GAT (UG Humanities), HSEE, CUET, or SAT.
Scope of the Programme
GITAM's BA in Visual Communication is a pioneering programme that empowers you to shape the future of media. As a rapidly evolving field, visual communication offers a world of exciting opportunities for talented individuals.
Our programme provides a solid foundation in media, communication, and dissemination techniques, equipping you to create engaging content that captivates audiences. Whether you aspire to be a filmmaker, advertising guru, or corporate communicator, you'll gain the skills and knowledge to excel in these dynamic industries.
The programme also serves as a strong foundation for advanced studies. Explore research opportunities and pursue higher degrees like MA, MPhil, or PhD in Visual Communication to deepen your expertise in the field.
Key Highlights
Application Domain Experience of Faculty
- Sound
- Animation
- Journalism
- Broadcasting
- Film Making
- Television Production
- VFX
- Print Media
Liberal Education Model
24 credits can be earned across different Schools:
- Engineering
- Business
- Sciences
Infrastructure
- Advertising and Public Relations Agency
- Film and Television Production Studio
- Design and Animation Studio
- Print Media Agency
Industry & Academic Collaborations
- Virtusa
Syllabus
The curriculum is meticulously designed by industry veterans in film, gaming, animation, and print media. Drawing inspiration from leading institutions like IIT, NID, and global universities, it delivers a world-class education.
Standard track course offerings
- Visual Arts
- Graphic Design
- Animation
- Film Making
- VFX
- Storyboard
- Broadcasting
- Print Media
Specialisation course bundles offered
- AR/VR
- Animation Industry
- Gaming & Game Design
- UI/UX Design
- Film Making & Documentary
- Television Industry
- Graphics
Career Options
In today's media-driven world, BA Visual Communication graduates are at the forefront of shaping how stories and ideas are conveyed visually. With the growing demand for creative professionals in digital media, advertising, and content creation, opportunities in the field of visual communication are expected to grow over the next decade. The country's media and entertainment industry is projected to experience a 9.7% annual increase in revenues, culminating in a total value of US$73.6 billion by the year 2027.
Are you ready to lead in areas such as graphic design, filmmaking, and multimedia production?
Graduates from this programme can explore a variety of career paths, including:
- Instructional Designer
- Photographer
- Graphic Artist
- Media Marketing Executive
- Teacher
- Animator
- Cartoonist
- Web Designer
- Visual Communication Designer
- Desktop Publisher
School Leadership
Notable Alumini
Infrastructure and Facilities
Fee Structure
B.A. Visual Communication
1st Year
₹1,05,000
2nd Year
₹1,10,200
3rd Year
₹1,15,700
Scholarships
Merit-Based Scholarships
The scholarship from GAT/National/State Entrance Tests applies only in the first year. To continue receiving it in subsequent years, a minimum CGPA of 8.0 must be maintained.
Apart from the above, the following scholarships are also offered to eligible students.
- Employee Children Scholarships: (60%, 40%, and 20%)
- Loyalty Scholarships: (10% for Any alumni returning to do higher studies/Children of Alumni/Real siblings (Not applicable to step siblings or cousins)/Children of retired employees of GITAM/Spouse of GITAM employees).
- Sports Scholarships: (100%, 75%, 50%, 25% and 15%)
Need-Based Scholarships
- To be eligible for the need-based scholarship, the combined income of both parents/guardians of the eligible student/If the student is married, the combined income of the family, i.e., the student's and spouse's income, must be less than 8.00 LPA.
- The candidates admitted through merit scholarship in the slabs of 75%, 60%, 40%, 25%,and 15%, and the parents/guardians combined income is less than the prescribed limits are eligible for the additional need-based scholarship.
| Scholarship % | Upgraded Scholarship % |
|---|---|
| 75% | 100% |
| 60% | 75% |
| 40% | 60% |
| 25% | 40% |
| 15% | 25% |
Scholarships For Accommodation
- In addition, students awarded need-based scholarships after merit scholarships will receive an additional 20% scholarship specifically allocated for hostel fees at GITAM for slabs: 15%, 25%, 40%, and 60%.
- Students awarded 75% & 100% scholarships are also awarded the same percentage in the hostel and food charges.
Scholarship Percentage
100%
Eligibility for 2024
GAT 2024 Score >=140
CUET(UG) 2024 Score >=190 <=200
HSEE 2024 Rank >=1 <=25
Scholarship Percentage
75%
Eligibility for 2024
GAT 2024 Score >=130 <=140
CUET(UG) 2024 Score >=180 <=190
HSEE 2024 Rank >=26 <=50
Scholarship Percentage
60%
Eligibility for 2024
GAT 2024 Score >=120 <=130
CUET(UG) 2024 Score >=170 <=180
HSEE 2024 Rank >=51 <=100
Scholarship Percentage
40%
Eligibility for 2024
GAT 2024 Score >=110 <=120
CUET(UG) 2024 Score >=160 <=170
HSEE 2024 Rank >=101 <=200
Scholarship Percentage
25%
Eligibility for 2024
GAT 2024 Score >=90 <=110
CUET(UG) 2024 Score >=140 <=160
HSEE 2024 Rank >=201 <=300
Scholarship Percentage
15%
Eligibility for 2024
GAT 2024 Score >=80 <=90
CUET(UG) 2024 Score >=120 <=140
HSEE 2024 Rank >=301 <=500
