Merugu Venugopal

Assistant Professor

Department of Accounting and Finance

GITAM School of Business

Hyderabad

Education

Ph. D.

vmerugu@gitam.edu

Social Media

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ORCiD

Dr. Merugu Venugopal is an Assistant Professor with a strong background in both finance and technology. He holds a Ph.D. in Finance from the National Institute of Technology Warangal and brings seven years of teaching experience to the classroom and a UGC NET qualification. Dr. Venugopal possesses expertise in financial management and the application of technology in finance. His research interests lie in these areas, and he has published several papers in well-respected international journals.

Research Publications

The Role of Social Media in Rural Development – A Study in Telangana State, Journal of Rural Development, Vol 41,136-152, Jan-Mar 2022
Impact of Capital Structure on shareholder value in Indian Pharmaceutical Industry: An empirical approach through Created Shareholder Value (CSV), Global research review, 19(5) 1290-1302, Sage publications, Sep 2018 issue.
Competing performance measures in predicting shareholder return of Indian pharmaceutical firms: an empirical evidence, International Journal of Business Excellence, Vol. 18, No. 2, 2019, Inderscience Publishers
Effectiveness of advertising techniques for an online student portal, SEDME Journal, Vol 42, No.2, June 2015
Shareholder Value Creation – A Review of the Theoretical and Empirical Literature, Asia Pacific Journal of Management Research and Innovation, 2019. Sage Publications.

Ongoing Research Projects

Expertise

Financial management
Technology in Finance
Valuation

Authored Books

Book Chapter - Management education, satisfaction, and career growth: A perspective of techno-managers (2020) Cases on Engineering Management Education in Practice, pp. 144-162.