K Madhava Rao

Assistant Professor

Department of Accounting and Finance

GITAM School of Business

Visakhapatnam

Education

Ph. D.

dkothapa@gitam.edu

Dr. K. Madhava Rao Assistant Professor in the Department of Accounting & Finance GITAM School of Business GITAM University Visakhapatnam AP since July 2019. He did his Bachelor’s Degree in Commerce (B. Com), Master’s Degree in Commerce (M. Com) and Business Administration (MBA) From Andhra University Visakhapatnam Andhra Pradesh India. Also, he did Master of Philosophy in Commerce (M.Phil.) from Madurai Kam Raj University Tamil Nadu. He was awarded Doctorate in Management Studies from AU VSP.

Research Publications

Vijay P Dr. K. Madhava Rao “Optimizing Investment Portfolio Allocation: Analyzing Trends and Dynamics of Alternative Investments in Estate planning.” Journal of Engineering, Technology & Applied Science Research (A Scopus Indexed Journal - https://www.etasr.com/index.php/ETASR - https://doi.org/10.48084/etasr.9532). February 2025 PP. 545-552. (Q2).
Vijay P Dr. K. Madhava Rao “Diversifying Asset Management in Legacy Planning A Comparative Analysis of Alternative and Traditional Assets for Long-Term.” Journal of Information Systems Engineering and Management (A Scopus Indexed Journal - https://www.jisem-journal.com/index.php/journal/article/view/104 - https://doi.org/10.52783/jisem.v10i1s.104), January 2025 PP. 89-104. (Q4)
Vijay P Dr. K. Madhava Rao “The Importance of Estate Planning - A Comprehensive Coverage on Unclaimed Investments in India.” Journal of Lifestyle and SDGs Review (A Scopus Indexed Journal–https://sdgsreview.org/LifestyleJournal/article/view/2907 - https://doi.org/10.47172/2965-730X.SDGsReview.v5.n01.pe02907). November 2024 PP. 1-15. (Q3)
Vijay P Dr. K. Madhava Rao “Optimizing Estate Planning Through Strategic Mutual Fund Investments: Analysis on Evaluating Mutual Fund Performance models for Long term Investment objectives.” Journal of Edelweiss Applied Science and Technology (A Scopus Indexed Journal -https://learning-gate.com/index.php/2576-8484/article/view/2225- https://doi.org/10.55214/25768484.v8i6.2225) October 2024 PP 1219-1227. (Q4)
Satya Prakash Y Dr. K. Madhava Rao Trend Analysis of AU Small Finance Bank (AUSFB) and Equites SFB” Journal of Information Systems Engineering and Management (Scopus Indexed Journal https://doi.org/10.55267/iadt.07.14924), with E- ISSN: 2468-4376, August 2024.

Expertise

Financial Management
Financial Derivatives
Accounting for Managers
Financial Markets & Services
Investment Management/ Security Analysis & Portfolio Management