Dr. Vijaya Geeta Dharmavaram is an Associate Professor and Co-Chair of BOS at GITAM School of Business. She has a Master's in Computer Science, M.Tech. in Information Technology and Ph.D. in Data Mining from Andhra University. She has over 20 years of experience teaching undergraduates and postgraduate students in Information systems and Business Analytics. Her research interests include AI & Machine Learning, Cyber Security and Technology Interventions.
Research Publications
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“Online Identity Theft - An Indian Perspective”, Journal of Financial Crime, Vol. 18 Iss: 3, pp.235 – 246, July, 2011, Emerald Publishing Group.
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“Clickjacking: A Study on Popular Websites in India”, Journal of Money Laundering Control, Vol. 18, No. 4, pp. 447 – 456, September, 2015, Emerald Publishing Group.
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“Formjacking Attack: Are we safe?”, Journal of Financial Crime, Vol. 28, No. 2, pp 607 – 612, June 2021, Emerald Publishing Group.
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“Data Privacy in Education Sector – Issues and Measures”, EDPACS, Vol. 68, No. 2, July, 2023, Taylor & Francis Group
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“Metaverse and Marketing Communication: A Systematic Literature Review”, Journal of Content, Community & Communication, Vol. 17, Year 9, September 2023
Expertise
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Machine Learning,
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Database Management Systems
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Artificial intelligence
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Cyber Security
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Excel VBA