Subhendu Kumar Mishra

Associate Professor, Entrepreneurship, GSB, VSP

smishra2@gitam.edu | | |

Working as Associate Professor & Area Chair of Entrepreneurship at GITAM (Deemed to be) University. A Doctoral Fellow from Entrepreneurship Development Institute of India (EDII).Ahmedabad. He represents a coalesce of industry exposure with academic experience of more than two decades. His teaching areas include Entrepreneurship, Family Business Management and Design Thinking for Innovation. he is recognised mentor and Innovation ambassador by NEN, Wadhwani Foundation, and Startup Odisha

Research Publications
  • Banerjee, A., Mishra, S.K., Sensoy, A. (2024). “Career aspirations and financial planning of young people in family businesses. Research in International Business and Finance.
  • Bantha, T., Nayak, U.K., Mishra, S.K., (2023). Engaging the disengaged: The role of workplace spirituality on millennials’ work engagement. International Journal of Organisational Analysis
  • Anubhav K., Nahar, A., Anand, Aashish, K., & Kumar Mishra, S.(2022). Research Landscape and future research agenda of Digital Entrepreneurship: A Bibliometric Literature Review. Academy of Marketing Studies Journal. 26(6). 1-16
  • Mishra, S (2021). Bridging the digital divide in India’s Educational Sector-A Multistakeholder Perspective. In
  • Mishra, S. & Stapathy, D.P., (2021). Dilemma of Career Decision among young generation from Family Business- A Qualitative Study. Psychology and Education, 58 (4) 1139 - 1147
Expertise
  • Design Thinking, Family Business management, Corporate Entrepreneurship, Team Building
Subhendu Kumar Mishra